Experience and Integrity
With over 40 years as an investor and more than a decade as a licensed advisor, Hense Ellis brings a wealth of real-world experience to every client relationship. His background includes managing substantial family estates and serving as an Assistant Attorney General, where he upheld the law with discipline and purpose. Hense operates under a legal fiduciary duty with a commitment to doing what’s right, not what’s easy.
A Focus on You
Hense has walked in his clients’ shoes, having spent 15 years as a client himself. That experience fuels his mission to deliver highly personalized, lower-risk strategies tailored to each individual’s goals, income needs, and risk tolerance. He doesn’t push products—he builds solutions. Free from allegiance to any big bank, brokerage, or insurance company, Hense is driven by what matters most: what’s right for you.
Independent and Principled
As the founder of an independent advisory firm, Hense answers only to his clients—not to Wall Street, insurance companies, or corporate sales quotas. He takes pride in offering objective advice without commissions from Client accounts, sales pressure, or cookie-cutter strategies. His approach is rooted in transparency, low fees, and thoughtful portfolio construction—designed to grow and protect your wealth with purpose and care.
Hense Ellis
Hense Ellis brings over four decades of personal investing experience to his work, grounded in the belief that "there’s no substitute for actually doing it."
For 16 years, he managed both family accounts and a multi-million-dollar estate, giving him hands-on insight into the complexities of real-world financial stewardship. As a licensed advisor for more than 11 years, Hense combines deep personal experience with professional expertise to guide clients with clarity and confidence.
12 Retirement Threats You Shouldn't Ignore
There are a lot of risks out there. Here are some big ones.
- The Next (or the Current) Recession or Stock Market Crash: Are we ALREADY in a Recession? The latest jobs numbers are hinting at a slowdown, and Recessions are rarely, if ever, good for the stock market.
- Hyper-Inflation: When Federal Reserve policy is too loose, inflation can spiral out of control, severely eroding your purchasing power and savings. Inflation has been rearing its head again. Is the Fed about to cut rates and make it worse? The stock market is not a big fan of big inflation either.
- Stagflation: A dangerous combination of inflation and economic stagnation—this “double whammy” creates major financial headwinds. As we did in the 1970s, are we now staring Stagflation in the face?
- Another Virus Outbreak: The pandemic taught us how quickly health crises can disrupt markets and livelihoods. Future variants remain a real threat.
- Another Serious Terrorist Attack: September 11, 2001 was over two decades ago. In today’s deeply divided world, the risk of another tragic event is still with us.
- War — What Is It Good For?: Unfortunately, not much. Conflicts over Taiwan, Ukraine, or the Middle East can rattle global markets—but your portfolio doesn't have to be a casualty. Ask us how to defend your nest egg.
- Uncovered Long Term Care Costs: A potential $500,000 financial burden. Most couples will face this when at least one partner requires extended care—and Medicare doesn’t foot the bill.
- One or Both Spouses Living Too Long: Longevity risk is real. One spouse outliving the couple’s financial plan can result in depleted savings and rising stress.
- One or Both Spouses Not Living Long Enough: When the primary income earner dies young, especially in younger couples, the financial impact can be devastating.
- Ever-Increasing Taxes: With growing government debt and shifting policies, future tax increases could take a big bite out of your retirement income.
- High Investment Expenses: Many portfolios are quietly drained by excessive fees—but with RP, LLC, this is one risk you’ll never have to worry about.
- Uncovered Medical Costs: Medicare doesn’t cover everything. Without proper planning, unexpected healthcare expenses can derail even a well-funded retirement.
Here's the good news!
You don't have to fear these risks!
To protect you and your family's financial future, call us at (256) 307-5050.
We will establish a custom crafted retirement plan designed to insure your retirement.
10 Steps to Retirement Readiness Guide
Download our free step-by-step guide to begin preparing for a successful, worry-free retirement.
Whether retirement is right around the corner or a far away goal, this guide can help you gain clarity, avoid common pitfalls, and build a solid foundation for lasting financial confidence.